Marketing Automation
Marketing automation done right
Automate your marketing, sales, and your business.
Automatically engage with your contacts
Welcome emails, birthday emails, trigger campaigns from actions, sales follow-ups and more.
Intelligence driven automations
We provide countless options for what you can automate within each of your automations.
Update data, initiate campaigns, add branches, add conditions, wait for certain things to happen, start or nurture sales processes, etc.
Utilize interactions and behaviors from your web sites and apps
We can track page visits and custom events you define, providing real-time behavioral analysis.
Complete segmentation
Easily create segments of your contacts using basic or advanced logic.
Check against your contacts’ data — behaviors, interactions, location, history, and much more.
Automate the life cycle
Adjust contact data, move contacts, send specific follow up campaigns. Trigger actions via site visits, emails (sent or received), SMS interactions, and more.
Campaigns on autopilot
Have campaigns initiate with dynamic content whenever you update your website or post new content. Perfect for blog updates, product announcements, and ecommerce.
Auto import contacts
We can automatically fetch and add new contacts from your favorite CRMs, eCommerce platforms, customer service solutions, and more.
Smart email content
Dynamically show different content in your messages depending on your contact’s data, interactions, social data, and interests.
Social analysis
View all social reactions to your campaigns in real time. Set up actions to take place when a contact shares your campaign.
Up-to-date notifications
As contacts move through work flows and perform actions you can notify specific people so they can follow up or take action.
Precision targeting for more effective marketing
Easily filter your list to get the right message to the right contact.
Maximize your ROI
Increase click throughs and conversions by targeting specific groups of contacts. Segment by demographics, location, behavior, custom fields, tags, and more, so you can pinpoint the exact contacts you want to reach.
Unlimited, flexible segmentation
Segment for an extremely granular focus. Send to female LinkedIn users who have viewed a specific product or customers in Canada who clicked a link. Save segments for quick and easy reuse.
Align messages with contacts
Customize your message per contact using conditional content so that each contact gets the perfect message. Display men’s products to males and women’s products to females using the same email.
Segment dynamically
Do more than divide your list, dynamically segment within automations so your marketing automatically adapts to contacts. Vary how you follow up with a contact that matches certain demographics, then pivot again if they open an email or visit a web page.
