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In this 11-part course landing page expert Oli Gardner and 10 renowned conversion rate optimization experts (including Rand Fishkin, Peep Laja, Michael Aagaard, Copyblogger, ...

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About Inbound Marketing

Learn how to do Inbound Marketing to improve your user experience.

A FREE 12-part course with expert marketing advice from leading Inbound Marketing experts

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Course Outline

Evaluating Your Baseline Sales and Marketing KPIs
Creating Actionable Buyer Personas
Mapping Your Persona’s Customer Journey
Conducting an Inbound Marketing Competitive Analysis
Setting Proper Sales and Marketing Goals
How to Create and Refine a Winning Value Proposition
How to Identify Opportunities for Targeted Traffic Attraction
How to Optimize Your Website for Conversions
How & Why You Should Implement Closed-loop Sales & Marketing Tools
How to Align Sales and Marketing
How to Build an Inbound Marketing Team
How to Create a Dynamic Budget for Inbound Marketing

Location

61 Ubi Ave 2 #07-07. Singapore 408898 Conversion Hub

+65 6844 3935

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